Interbrands offers integrated services for fully managing the supply chain, covering the entire area of specific activities, from import to logistics, marketing, distribution, product development, merchandising, cash-collection.
For Interbrands, the strategy of cost containment means facilitating business process simplification and providing value–added services, with a view to delivering expected results (to sustain the organic growth of the business), while maintaining a competitive advantage. Moreover, we try to keep to a minimum the number of third parties that get in direct contact with our goods, in order to control the quality of the products that reach their destination: the end consumer.
The company covers the entire country, through 75 active offices (including the Head-office in Bucharest) and 3 distribution centers. Following a go-to-market efficiency pattern, Interbrands operates on the following platform:
- 1 logistic platform and distribution center (Bucharest – P3 Cefin Logistic Park in Chiajna) + 2 distribution centers (Bacau and Timisoara);
- 23 multi-functional branches (cigarette warehouse/cross-docking distribution platform/sales office);
- 51 sales offices;
- headquarter - in Bucharest.